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Make your app 100% discovered and usable with Annove

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Make your app 100% discovered and usable with Annove

It's incredibly hard to convince someone to adopt your app, mainly because the process is so painful compared to the status quo. In the web world, trying a new website is just a click away but in apps there are several steps involved like app download, password entry and 4-5mins away trying out the app.

Founded by Pravin Singh, Annove is an AI startup based out of Gurgoan with a mission to "Mobilize world's information". Recently launched their flagship product Aplus, an app discovery platform built specifically on mobile deeplink technology that intends to make apps discovered and upto 100% more usable. It tightens the smartphone apps integrity as the content served is relevant to the apps already available on user's device. Munish, Head of Engineering @Annove added, "We believe the only way to engage user is to let them discover the inner content of apps. The future of information consumption is not intent based but rather discovery and this is what we exactly follow at Annove".

App content served through Aplus is mobile deeplinked that enables the users jump directly in the targeted app. App promoters can now let user experience their apps without being downloaded with deferred deeplinking. Aplus is offered as a SaaS product and operates into B2B mode.  Alkendra Singh, Product Officer @Annove said "We deal with millions of data sets trying to analyze and gain some of the amazing insights in terms of user behavior."

Annove App

Annove App

Pravin who has previous experience as a search technologist and has helped several startups to uplift their products currently runs a team of 10 and are bootstrapping smoothly.

Future Plans
It's the need of the hour for high information consumption over smartphone devices and Annove is moving in that direction. Pravin said, "Aplus, is a baby step towards our long- term goal in revolutionizing information consumption over smartphones – we want to defragment mobile app ecosystem and make apps upto 100% more usable". Annove is looking forward to create its open source "App Deeplink Platform" that would allow app developers deeplink their mobile apps both on Android and iOS.

About Annove
Annove works to minimize the challenge a user faces with the shrinking screen while fetching information online. We believe more in speculative technologies that can create a better life ecosystem rather than just superficial ones 😉

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