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How to Make Money on Facebook

I use to own a Facebook page in 2012 which i scaled from 0 to 4,20,000 likes in about 18 months, and made ample money in the process, so I may be fit to answer this question.
Here are following things which will determine your earnings from the facebook page:
  1. Number of likes: More the better, you’ll have to have atleast 30,000+ likes to make any income from facebook page now.
  2. Organic page reach: How is your page’s engagement rate, do people really see what you post?
  3. Kind of audience: High quality or low quality?
  4. Niche or the subject of your page.
If you have all these metrics right than you can make anything from 3000 to 50000 INR per month from the page, by advertising links from your clients or advertisers, if you do it right.
With cheaper rates on Facebook ads platforms and more predictability and transparency people are now opting for Facebook ads directly and the interest in using other Facebook pages for promotion is decreasing. But if you have the right audience set and offering, there is still a lot of money to be made in this field.
I hope this helps!

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